Anytime you are going in to talk to a property manager about leasing space for your business, or you are meeting with a potential lender or investor, your business plan will provide a outline of who you are and what your purpose is. Your Business Plan has to show that your business is a good risk and will be profitable.
You may be surprised to hear that there are only 5 ways to increase your profit. It may sound scary, but actually, when laid out in a business framework it is easier for you to work on your business.